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Maintaining your personal brand during COVID-19

Maintaining your personal brand during COVID-19 Founder of leadership platform Powerful Steps Tory Archbold says “your personal brand, face-to-face connection, and believing in yourself” are the top tips for “building a global network”.

“The personal brand is something a lot of people haven’t looked at until they’ve had to work in a virtual world,” Ms Archbold told Sky News.

“We’re now working in a virtual world and everything is obviously visual, so there is no point turning up to a Skype or Zoom meeting on a professional basis not representing who want people to see you as.”

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