Observe CEOs of multinational companies in China for 20 years | Laurie Ann UNDERWOOD | TEDxTheBund

In the past 20 years China has undergone tremendous changes, the required skills of the China CEO of multinational companies have also changed. Laurie followed up and interviewed 25+ multinational companies like Coca-Cola and L'Oreal, dig into these changes from the perspective of an onlooker. Author of China CEO series
Former Professor of China Europe International Business School, CEIBS
Head of Propaganda Department, American Chamber of Commerce (AmCham) This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

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